In the Bhagavad Gita, Krishna offers Arjuna a counterintuitive principle: focus on the action itself, not its fruit — 'Let right deeds be thy motive, not the fruit which comes from them' (Chapter 2, verse 47). For product managers, this cuts against the grain of OKR culture, where outcomes are everything. But over-indexing on metrics can corrupt the work itself: teams ship features to move numbers rather than to solve real problems. The Gita isn't telling you to ignore outcomes — it's warning that when outcome-obsession drives every micro-decision, you lose the quality of attention that actually produces good outcomes.

Is there a product decision you've made recently where measuring success actually changed what you built — and not for the better?

Drawing from Indian Philosophy / Vedantic Ethics — Vyasa (Bhagavad Gita, Chapter 2)